AFAP supported hub agro dealer Kato Hassan (right), founder of Kham Farmers Services Limited Uganda, was commended for selling above the 1,500MT target of Yaramila Java, Yaramila Winner and Nitrabor fertilizer products. Kato sold over 2,500MT fertilizer products, including 1,352MT of Yara products brands, making him the winning finalist for the Yara Rebate Award.

The Yara Rebate Award rewards distributors who sell Yara’s premium products such as YaraMila Power, Yaramila Java, Yaramila Winner and Nitrobor. To receive the award, the winner must reach 75% of the target for the product sold.

“The truck I received from AFAP contributed much to my success as it allowed me to connect to farmer groups and deliver timely service”, said Kato during the ceremony.

In support of Kham Farmers Services Limited Uganda, AFAP constantly ran adverts on different radios and regions and aired in different languages to promote Kato’s services to agrodealers in the surrounding area.

“Through the AFAP hub agro dealer adverts, I have been able to reach districts such as Masaka, Kabale, Kisoro, Mubende, Masindi, Mbale, Bushenyi and Kapchorwa”, continued Kato.

At present, Kato aims to triple his sales volume from 2,500 MT to 7,500 MT for all products. In addition, he would like to import his own fertilizers and have his own brand in the future. He wishes to get bigger trucks and expand his business to greater and new heights.