Press Release: Kenya Sustain Africa Launch

07 Nov 2023


Strengthening the Kenya Agriculture Value Chain: Sustain Africa Initiative and Fertilizer Access Program

Tuesday, November 7th, 2023, Nairobi, KENYA: Sustain Africa and the African Fertilizer and Agribusiness Partnership (AFAP), in collaboration with the Presidential Economic Transformation Secretariat (PETS), the Ministry of Agriculture,  Livestock and Fisheries Kenya, and the International Institute of Tropical Agriculture (IITA), along with other partners, celebrated the official launch of the Sustain Africa Initiative on Tuesday, November 7th, 2023, at the Trademark Hotel, Village Market, Nairobi, Kenya.

The launch heralded the commencement of the “Kenya Fertilizer Access and Nutrient Use Efficiency Program,” supported under the Sustain Africa Initiative, a coalition of global donors, IFIs, producers, suppliers, distributors and implementing partners. The primary aim of this program is to provide vital support to the Kenyan government in formulating customized crop, soil and ecological zones specific  fertilizer blends and compounds, ultimately enhancing agricultural productivity.

James Mutonyi, Kenya Country Manager at AFAP, underscored the key components of the program, placing particular emphasis on its focus on monitoring the distribution of government-subsidized fertilizers, providing financial advisory services throughout the fertilizer value chain, developing fertilizer formulations, conducting fertilizer field trials, creating extension service advisory materials, and recommending the inclusion of the private sector in input subsidies.

The anticipated outcomes of the program encompass recommended fertilizer formulations for a range of crops, including maize, rice, Irish potatoes, wheat, beans, sunflower, canola, palm oil, and cotton.

Ben Valk, Executive Director of Sustain Africa, highlighted the impact of the initiative on food security, emphasizing, “Delivering 200,000MT of fertilizer to benefit over 2 million farmers is just the beginning. We are committed to extending this successful model to all fertilizer manufacturers in each of our 10 partner countries, ensuring that price distortion does not hinder progress when implementing the project locally.”

In addressing the role of the private sector, Michael Sudarkasa, CEO of AFAP, emphasized the importance of enhancing public-private dialogue saying, “Amplifying public-private dialogue is essential, given the pivotal role played by the private sector in the fertilizer value chain across Africa.”

As the implementing partner for the Sustain Africa project in Kenya, AFAP is well-positioned to leverage its extensive industry relationships, utilize in-country coordination capabilities, promote grassroots knowledge sharing, and strategically deploy personnel. This is further bolstered by AFAP’s expertise in navigating local environments and delivering impactful results.

In Kenya, the initiative benefits from AFAP’s partnerships with organizations such as the Presidential Economic Transformational Secretariat (PETS), the International Institute of Tropical Agriculture (IITA), and the Ministry of Agriculture (Fertilizer Promotion Unit). Additional stakeholders engaged in this initiative include the Kenya Agricultural and Livestock Research Organization (KALRO), the Fertilizer Association of Kenya (FAK), the Alliance for Green Revolution in Africa (AGRA), the International Fertilizer Development Center (IFDC), and the Kenya National Agro-dealer Association (KENADA).

Other distinguished participants at the launch and inception meeting included Henry Kinyua an Advisor for PETS; Dr. Job Kihara, Co-Lead for Excellence in Agronomy; Prof. John Tanui, Project Lead Scientist for the Sustain Project in Kenya; Bimal Kantaria, Chairman at FAK; and and John Macharia-AGRA Country Manager.

For media inquiries and further information, about AFAP or the Sustain Africa Kenya programme, please contact:

Terrence Mutuswa

Communications Officer

African Fertilizer and Agribusiness Partnership (AFAP)




For further information about Sustain Africa and its programmes in other countries, please contact

Frances Bell, Learning, operations and communications lead, Sustain Africa